Author Archive
Is your contradictory opinion worth risking your social media capital?
Social media is wonderful for many reasons and it has produced some great success stories on both the national and local levels. Especially, here in Milwaukee. There are several businesses that have found significant success by tapping into a market of people who actively use social media – and that’s great. But, within that group [...]
Comet Radio Favorites – Will it Blend? George Wright of @Blendtec knows the answer.
This week, as a preview of the PR+Social Media Summit, we are re-airing a popular show featuring one of the event’s keynote speakers. George Wright, the marketing brains behind Will it Blend?, which changed the game for Blendtec and brands everywhere because of the company’s great use of video.
Comet Radio #62 – From Experimentation to Implementation: IBM’s Communications Evolution
On Wednesday, March 31st at 11am Central, we will plug into the world of IBM by chatting with Tim Blair, the company’s VP of marketing and communications. We will learn how the company employs social media and get a little preview of what Tim will be discussing in his keynote at the PR+Social Media Summit [...]
Comet Radio #61 – The amazing world of Cirque du Soleil and how social media drives it
On Wednesday, March 24th at 11:00am Central, Comet Radio will jump into the amazing world of Cirque du Soleil. Our guest will be Jess Berlin, the social media manager for the Las Vegas-based Cirque shows (@cirque). We can only imagine how amazing her job is…wait, we’ll find out more tomorrow. CLICK HERE TO LISTEN.
Comet TV – The things I’m most excited about with social media and its implications for public relations
Social media can offer a lot of excitement and opportunities for businesses. I believe that many of these great opportunities can be harnessed by public relations for direct impact on business objectives to create some great results.
Comet TV – PR will continue to evolve
In another episode of Comet TV, Al Krueger discusses how much has changed in PR over the last few years. One thing that has not and will not change is how much will continue to change. We must continue to learn and evolve to stay relevant.
Comet TV – How has social media impacted the client/agency dynamic?
Since social media has come on to the scene many organizations are working to figure out how to best leverage their agency partners to maximize their efforts. We’ve had the chance to work in this space for the last couple years and here’s a video post with a few brief thoughts.
RIP Traditional PR?
Public Relations has had a really good go of it. It really has. Since Edward Bernays got things rolling in the early 1900s many great things have been accomplished with the help of PR. Great leaders have been lifted to power. Tiny companies have been built into incredible empires. But the traditional application of PR [...]
Time flies when you’re having fun…
You may already know that Comet has moved. Today is our first day in the new space in The Mercantile Building at 220 East Buffalo St. #402 in Milwaukee’s Third Ward. It’s an exciting time and one of evolution. This move has led me to think about how Comet has grown and the many happenings [...]
Comet is Moving!
We’ve got a sweet new office! As of Feb. 1, 2010 we can be found at 220 E. Buffalo Street, #402, Milwaukee, WI 53202. Stay tuned for news about our open house and Part II of the Comet Recliner Adventure Series.
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Al Krueger
Founder | Partner | Right Brain of Comet Branding + PR in Milwaukee, Wisconsin. Host of Comet Branding Radio. Covers progressive branding, marketing, PR 2.0 and social media topics.
Sara Meaney
Partner | Left Brain of Comet Branding + PR in Milwaukee, Wisconsin. Co-host of Comet Branding Radio. Writes about marketing and communications strategy and general observations about life.
Mike Wisniewski
PR + Social Media Strategist. Writes about emerging trends, marketing and communications, and the activation of social media plans.
Laura Gainor
PR + Social Media Strategist. Writes about written and visual content development, community building and other ideas in social media.
Emily Lenard
PR + Social Media Coordinator. Writes about emerging trends in PR and social media within the context of strategic communications.
Andrew Wiech
PR + Social Media Coordinator. Writes about starting his career in PR and social media and his perspective on the execution side of strategic planning.
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