Author Archive
Comet Branding Radio #47: Nuts about Southwest Airlines
On Wed., September 16th, at 11am Central the Comet Branding Radio Show is back with a brand new show to celebrate our one year anniversary. Paula Berg the Manager of Emerging Media for Southwest Airlines will join us to share some of her social media secrets and to discuss the mojo of the her favorite [...]
Comet Branding Radio [FAVORITES]: Narrow Branding
On Wed., September 9th, at 11am Central the Comet Branding Radio Show will revisit another show from earlier this year that we feel is still particularly interesting and relevant. Don’t worry, we’ll be back with a fresh show next week. In this show from July, we interviewed Chris Heile, executive VP at hyperQuake, a brand [...]
Comet Branding Radio [FAVORITES]: The legal implications for businesses using social media.
On Wed., September 2nd, at 11am Central the Comet Branding Radio Show will revisit another show from earlier this year that we feel is still particularly interesting and relevant. In this show from May, we interviewed two smart lawyers about the legal implications for businesses employing social media and discussed some of the legal issues [...]
Comet Branding Radio [FAVORITES]: Passion Brands, how they’re different and what it takes to make one.
On Wed., August 26th at 11am Central the Comet Branding Radio Show will revisit one of our favorite shows from this year. Our chat with Kate Newlin about her book, “Passion Brands” was very interesting and we learned a lot. So, we thought we’d revisit it. In her book Kate introduces some tremendous insights into [...]
Brodygate: The Great PR flub of 2009? Hardly.
Today was apparently a slow news day. So, Beth Brody’s spammy email flub became big news far and wide (in the social media world anyway). But, was all of the exciting reactions and damning blog posts worth it? Was this a mistake any of us could have made? Let’s look for some perspective damn it.
Comet Branding Radio: Have you driven social media engagement lately? Scott Monty has.
On Wednesday, August 19 at 11am Central, Sara and Al will be chatting with Scott Monty the Global Digital & Multimedia Communications Manager for the Ford Motor Co. On the show, which is dedicated to exploring the progressive areas of marketing, we will learn if and how a mature company like Ford can be progressive [...]
Comet Branding Radio: Milwaukee – The New Social Media Coast Examined
On Wednesday, August 5th at 11-11:30a Central, Sara and Al will be chatting with Tom Snyder of Trivera Interactive. The company hosted the recent Social Media University Milwaukee, an event that drew over 400 people for a full day of social media learning. We will chat a bit about the interim survey results, learnings from [...]
Comet Branding Radio: The Social Media Club, what it’s doing and how it can help you.
On Wednesday, July 22nd at 11a Central, Sara and Al will be chatting with one of the founders of the Social Media Club, Chris Heuer. We will be talking about what the SMC is and what it’s doing and how the SMC uses chapters to engage on a local level. This topic is now relevant [...]
Why wait? Ten PR skills of tomorrow that are needed today.
Over the last couple weeks there have been several blog posts and stories written about the skills that PR pros of tomorrow will need. Although there have been many great points highlighted in these posts, I feel these skills are needed TODAY, not tomorrow.
Comet Branding Radio: Milwaukee Focus – How Milwaukee Downtown helps build our city’s brand on the world stage
On Wednesday, July 8th @ 11am Central we get a chance to focus on one of our favorite topics: Milwaukee. We are very passionate about our town and we will chat with Beth Nicols executive director of the Milwaukee Downtown organization and Deanna Inniss, retail recruiter for business improvement district (BID) 21. Please listen in.






