The legal implications for businesses using social media (and for the agencies helping them) and why you should care.
On Wed., May 20th at 11am CDT the Comet Branding Radio Show explored with two smart lawyers the legal implications for businesses employing social media. We also discussed some of the legal issues for marketing/PR agencies who help businesses in this space. Please listen in, you will learn something (we did). Post-show Stream Now Live. Read more…
Is your company really ready to start leveraging social media?
Before you break your back doing the heavy lifting of researching and planning out your social media strategy, save yourself some heartache and hassle by first doing a posture check to gauge your organization’s social media readiness. Here are 8 questions to consider as you prepare to dive into the social mediasphere. Read more…
How to talk to your boss about social media, Part 2: The strategic reasons WHY social media should be part of your marketing mix
Based on some valuable feedback, comments and conversations that stemmed from my previous post, How to talk to your boss about social media, so she’ll approve the budget, I am exploring this topic further. Today’s post is the first of a series that will dig deeper into each bulleted item in my previous post. Read more…
The 10 Commandments of Social Media
Tonight I was working away and saw a tweet by Sarah Evans about collectively building a list of the “The 10 Commandments of Social Media.” I thought it was a pretty fun idea, so I joined in the #10comm chat on Twitter. Here are the ones I submitted. Please share yours or let me know if you disagree with me. They are not in any particular order. Read more…
What’s the hub-bub with inbound marketing + Hubspot and why you should care.
On Wednesday, May 13th at 11am CDT the Comet Branding Radio Show will reconnect with the crew at Hubspot, including CEO Brian Halligan and VP Inbound Marketing Mike Volpe. During the show we will chat it up with Brian and Mike about all of the things Hubspot is doing right now. Plus, we’ll find out why it all makes sense and how Inbound Marketing can help your biz. Please listen in. Read more…
Comet Branding visits the Ragan Unconference
Last week I rolled down to Chicago from Milwaukee on the Amtrak Hiawatha to attend the Ragan Communications Unconference (#raganunconf). I have attended unconferences in the past and I was very interested to see how they were hosted in Chicago. In all, it was a great experience and while there Comet Branding TV interviewed Ragan CEO, Mark Ragan, and Amber Naslund from Radian 6. Read more…
Social media and public relations agencies – Survey II: Findings Discussion
At 11a Central / 9a Pacific on Wednesday, May 6th, Jennifer Leggio and Nicole Jordan will be on the Comet Branding Radio show to preview many of the findings from their “Social PR Survey II: Digging deeper into agency/client relationships.” Please listen in, it’s going to be rad. Read more…
BizTech Presentation – Social Media: Using brand personality to grow your business
On Wednesday, April 29th at 3:45 p.m. Sara Meaney and I gave a presentation in Milwaukee at BizTimes Magazine’s BizTech Conference and Expo. The topic of our discussion centered on using brand personality in social media to grow your business. Included here, you will find the materials from our presentation. Read more…
Comet Branding Radio: Live from the BizTech Conference and Expo
On Wednesday, April 29th at 11am the Comet Branding Radio Show will venture into new territory, for two reasons. First, Sara Meaney will join as a regular co-host and second, the show will broadcast live on location for the first time. So, join us as we host the show from BizTimes’ BizTech Expo with interviews with Dan Meyer, Andrew Weiland and Alysha Schertz. Read more…
VIDEO: Comet Branding visits Day Two of BizTech Conference + Expo
Sara Meaney and I hung out at day two of Milwaukee’s BizTech Expo, presented by BizTimes Media. In the morning, I did a quick interview with BizTimes’ Alysha Schertz and we discussed the final happenings at the event. In addition, I did an interview with Laura Monagle, Director of PR from Staples Marketing and owner/namesake of Finn Digital – Bill Finn. Check it out here. Read more…
Al Krueger
Founder | Partner | Right Brain of Comet Branding + PR in Milwaukee, Wisconsin. Host of Comet Branding Radio. Covers progressive branding, marketing, PR 2.0 and social media topics.
Sara Meaney
Partner | Left Brain of Comet Branding + PR in Milwaukee, Wisconsin. Co-host of Comet Branding Radio. Writes about marketing and communications strategy and general observations about life.
Mike Wisniewski
PR + Social Media Strategist. Writes about emerging trends, marketing and communications, and the activation of social media plans.
Laura Gainor
PR + Social Media Strategist. Writes about written and visual content development, community building and other ideas in social media.
Emily Lenard
PR + Social Media Coordinator. Writes about emerging trends in PR and social media within the context of strategic communications.
Andrew Wiech
PR + Social Media Coordinator. Writes about starting his career in PR and social media and his perspective on the execution side of strategic planning.
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