There are many companies that think it’s too hard to get started using social media and until I co-presented at the International PRSA Conference with LTC Gerald Ostlund the Webmaster and Chief of Social and New Media for the Army Reserve I thought that was okay. But, he helped the audience and me understand this: ...More...
Sometimes you just know you like someone from the moment you meet them. Gregory Ferenstein is like that. When we first met over coffee and a hangover (on my part, at least) at Blogworld 09 in Las Vegas, I could just tell that Greg was one of those guys who is the real thing. He ...More...
Like many communications-focused conferences, the recent 2009 PRSA International Conference in San Diego was very focused on social media. Don’t get me wrong, that topic is important but, James Lukaszewski’s Developing a Strategic Mindset: How to Become a Trusted, Strategic Advisor session was the best presentations many missed because they were too focused on social ...More...
A topic near and dear to my heart, Social Media Measurement: Establishing ROI was an informative and relevant presentation by Katie Paine at the PRSA 2009 International Conference. Here is a recap of the top four nuggets from the presentation.
Comet Branding attended the PRSA 2009 International Conference in San Diego and found it to be of great value. Al Krueger and I participated as guest bloggers to provide perspective and an overview on various sessions we attended. The following is my take on the Business Case for Public Relations session, What does ethics have ...More...
On Wednesday, November 11th at 11am Central, Comet Branding Radio will host the show from San Diego at The Sofia Hotel (@thesofiahotel) following the PRSA International Conference that took place Nov. 7 – 11. We will discuss some of the sessions that we attended and give our perspective on the event’s happenings. CLICK HERE TO ...More...
On Wednesday, November 4th at 11am Central, Comet Branding Radio will revisit a show from earlier this year with Scott Monty the Global Digital & Multimedia Communications Manager for the Ford Motor Co. Scott provided some great insight into Ford’s approach to social media and leveraging it throughout the company. CLICK HERE TO LISTEN.
Okay, okay. So this isn’t exactly an original thought. But I’m still a bit amazed at the lack of discretion demonstrated by people who mix their personal and professional brands in social media. It’s not the mixing of personal and professional that is the problem, though. The problem lies in doing it poorly and failing ...More...
On Wednesday, October 28th at 11 a.m. Central, Comet Branding Radio will be talking with Steve Glinberg, developer of top-ranked iPhone App, KidCalc. Steve has an interesting story that we think you will find inspiring and informative, so we hope you will join us by listening in. CLICK HERE TO LISTEN.
On Wed., October 14th Comet Branding + PR was happy to co-host the first PR+Social Media Summit at UW-Whitewater with Ann Knabe and the Social Media Club of Milwaukee. The event was well attended and featured great speakers who offered valuable insight into PR 2.0, social media, job search, SEO, conversion and other great topics. ...More...
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