Today, we are going to do a cool little interview with Cd Vann, publisher of MagazineSOHO and Sohobiztube.com. Her story is a good one. At a touch over 50, she risked it all to launch her magazine and a business networking-focused social media site.
The Encyclopedia of Public Relations defines PR as “a set of management, supervisory and technical functions that foster an organization’s ability to strategically listen to, appreciate and respond to those persons whose mutually beneficial relationships with the organization are necessary if it is to achieve its missions and values.”
Wow. This has been an interesting year. Your life, my life and the lives of many others are a bit different today then they were last year. Hopefully you are not too freaked out about the state of the current economy, it will rebound. The strong, passionate, courageous and smart will thrive. I know this.
As mentioned in a previous post here: LINK, tomorrow’s show will feature Rohit Bhargava the author of the book, Personality Not Included – Why Companies Lose Their Authenticity – And How Great Brands Get it Back.
I was honored to be asked to write the feature article on Tannette Johnson-Elie. She has an amazing and inspiring story and I enjoyed telling it.
There are periods in a company’s life when it can easily lose focus and wander down a path of misguided product or service offerings that can cause ambiguous brand positioning. One is driven by an unexpected and desperate need to make money and the other occurs when a company drinks the sweet liquor of success.
Today’s Comet Branding Radio show included a great discussion about PR and how social media is and will continue to impact it. Please check out the pre-show post HERE for more about the “Social Media will Kill PR” meme and discussion.The purpose for hosting a show with this topic is to challenge the PR industry ...More...
The social web is an amazing place. It’s a place where each of us can say pretty much whatever we want. For me, social media is helping to empower a lot of things that I have been doing with my business, Comet Branding and using social media has created some other great opportunities that have ...More...
Over the last couple years, I have talked with a lot of people and a lot of clients about how important it is to infuse personality into branding, marketing and especially PR. To me, it just makes sense. No one really wants to connect with a “grey box, faceless” corporation. People like other people damn ...More...
This week’s show will feature Best Buy’s Chief Marketing Officer, Barry Judge, who was named to the post back in February. Here is his corporate information and his personal blog. Since taking his post, Judge has seen a few things, a slumping economy, the launch of a new Best Buy brand identity/logo platform and a ...More...
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