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Sara Meaney, Hanson Dodge Creative (HDC) president of strategy and growth, delivered this talk at the 2012 Communications Conference of American Association of State Colleges and Universities (AASCU) in March of 2012. She discussed how to create a social media program and how to sustain and nurture it. This is a great deck to go through if you are beginning to develop a social media strategy for your business or client. -
Sara Meaney, Hanson Dodge Creative (HDC) president of strategy and growth, delivered this talk at the 2012 Communications Conference of American Association of State Colleges and Universities (AASCU) in March of 2012. She discussed digital marketing in general and ROI and more specifically about social media and ROI. This is a great deck to better understand digital ROI and how to explain it to coworkers and clients. -
Sara Meaney, Hanson Dodge Creative president of strategy and growth, presented "Brand Journalism and the Role of Self-Published Content" to the Minnesota Magazine & Publishing Association Summit & Expo in April of 2012. Meaney shared secondary research and case studies that demonstrate the increasing need for brands to take their role as content creators very seriously in terms of both the enormity of the upside potential and the scale of the destruction if handled poorly. If you are in either the journalism or marketing end of communication, this presentation outlines the importance of great content creation and how it interacts with memory. -
On May 26, 2012, the United Kingdom (UK) will start enforcing a 2011 EU law regarding website cookie use and consent. This directive has website owners, developers and advertisers around the world confused and worried. This deck helps to answer questions companies may have and suggests steps that can be taken towards compliance. -
The world’s most popular social network is evolving…to the benefit of your brand. Hanson Dodge Creative has been researching the new functionality and best practices of Timeline, the smartest and most significant development Facebook has ever put forth. Facebook is more than an online destination; it very well may be redefining the future of marketing. This presentation by Hanson Dodge Creative discusses the changes to Facebook Pages, the implications for brands on Facebook, and the essentials you need to know about Timeline. To see the related blog post visit: http://research.hansondodge.com/?p=3657
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April 6, 2011 marks two years since Sara Meaney joined forces with Al Krueger as a full partner at Comet Branding + PR. This partnership led her to her current position of VP/Partner of Hanson Dodge Creative.
To represent her power and personality, we've put together a video incorporating, well, laser cats! Enjoy!
Background music courtesy of Sara Meaney.
Cast: Comet Branding
Tags: Sara Meaney, anniversary, laser cats, Comet Branding + PR, Hanson Dodge Creative, Milwaukee and Wisconsin
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Comet's very own Sara Meaney demonstrated her "smooth vocal stylings", accompanied by a live karaoke band at SXSW Interactive 2011.
Cast: Comet Branding
Tags: Sara Meaney, Comet Branding, karaoke, SXSWi and SXSW Interactive
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Can you cook a delicious chicken dish in your dishwasher? @cometbranding dares to find out!
Cast: Comet Branding
Tags: comet, dishwasher and chicken
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On January 21, 2011, Sara Meaney, partner of Comet Branding + PR at Hanson Dodge Creative, presented social media and digital media trends to Milwaukee business leaders at the Northern Trust Economic Trends Breakfast.
Cast: Comet Branding
Tags: Sara Meaney, Economic Trends, Northern Trust, Comet Branding, Hanson Dodge Creative, social media, digital media, business, milwaukee and wisconsin
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Hanson Dodge Creative (HDC), America’s leading active lifestyle agency and Comet Branding + PR, a leading and fast-growing social media and public relations agency today jointly announce the two firms will merge effective January 1, 2011.
Listen in as the partners share their take on the merger.
Featuring: Sara Meaney, partner & left brain of Comet Branding + PR; Tim Dodge, HDC president; Al Krueger, partner & right brain of Comet Branding + PR; Ken Hanson, HDC CEO; Jim Hoefflin, HDC COO.
Cast: Comet Branding
Tags: Hanson Dodge Creative, HDC, Comet Branding + PR, merge and merger
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Blog
Is It Time For Me To Rethink Foursquare?
My Big Fat Social Wedding
GigaTag Helps Drive Engagement Around Sporting Events
Social media strategy for B2B companies
Color: Cool or Creepy?
Comet uses social media to celebrate new space
Effective Use of QR Codes In The Music Industry
Internships work, how I landed a job at Comet
Sara Meaney on social media and digital business trends
2011 Social Media Predictions from Comet
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Comet Free Radio
Peter Adams of East Town Association: Comet Radio #87
Katie Smillie from Miso: Comet Radio #86
Bob Murray From Date America: Comet Radio #85
Eric Friedman from Foursquare: Comet Radio #84
Packer beat writer and ESPN 540 radio personality Jason Wilde: Comet Radio #83- Comet Radio: On the mic in MKE
Jason Kintzler’s PitchEngine: The PR Industry’s Transformer: Comet Radio #82
Ashley Kumlien from MS Run The US: Comet Radio #81- Julie Mossler from Groupon: Comet Radio #80
- Social Media’s Effects on the Teaching/Study of Communication: Comet Radio #79
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