BizTimes has been diving headlong into social media lately and Comet Branding has been pretty excited to have helped Twitterfy the BizTech event.

On the show we will talk with Dan Meyer about how the brand transition has been going for the magazine from the Small Biz Times to BizTimes among other things. We will also check out some of the other stories that will be floating around the halls of the BizTech event.

At the event Comet Branding will also be shacking up in the BizTimes expo booth for the Comet Branding Twitter Lounge. Read more about that HERE. Comet Branding will also leading a Biz Seminar called “Social Media: Using brand personality to grow your business” at 3:45pm.

The day will shape up pretty nicely at the BizTech Afterhours Networking Event and Tweetup, which is sponsored by none other than Summerfest.

If you didn’t know, you can get in free to the BizTech Expo by mentioning TWEET at entry.

*PHOTOS BY VALO PHOTOGRAPHY

Comet Branding visits Day Two of BizTech from Comet Branding on Vimeo.

Comet Branding visits BizTech Expo from Comet Branding on Vimeo.

Well, for her story she asked if I could pull together a list of Twitter tips for business. Sara Meaney, my new partner helped with the list too, which was cool. So, take a look below and let me know your thoughts. Oh, and I have to admit, it’s a little weird being called a guru.

“Twitter-Tips from Milwaukee Twitter guru Al Krueger, founder of Comet Branding“

- When picking a Twitter “handle,” use your real name or brand name instead of a concocted screen name. An easy to find and recall name can increase your number of followers and level of interaction.

- Fully utilize the Twitter biography space. The more complete your bio is the more likely people will be to follow you and interact. A blank bio is a no-no.

- Upload a photo. People like having a face to look at along with a name.

- People like connecting with other people – so be yourself, be real and be authentic.

- Listen before you tweet – take some time to get an idea of what people are talking about and how.

- Use Twitter tools to enhance your user experience:

- Search.Twitter.com: a keyword search tool for finding who is tweeting about subjects of interest to you.

- Twellow.com: Yellow pages for Twitter. Find the people you want to connect with based on bio information, location and business categories.

- Tweetdeck.com can help you organize your Twitter page into categories, which allows for easier management.

- Use a URL shortening tool: A great aspect of Twitter is sharing URLs. However, 140 characters gets used up pretty quickly. Use a URL shortener like budurl.com. This tool also lets you track click-throughs, referrers and other useful ROI stats in real-time.

- Share photos on Twitter: use a tool like Twitpic.com to include photos in your tweets and make sure to include descriptions as an added bonus. Share photos of events, products and other interesting happenings.

- For a businessperson using Twitter, it’s good to tweet about business, but sprinkle in a little personal stuff too. It helps humanize you and your brand.

- If you like what someone else’s tweets, share them with other people by “re-tweeting” them.

- Don’t be “salesy” or too “self-promoty” – people on Twitter don’t respond well to the hard sell and are interested in what you say as long as you don’t brag about how great you are too much.