Posts Tagged ‘social media ROI’
Will it Blend? George Wright of @Blendtec knows the answer.
What do smoothies, iPhones, Ford Fiestas and BB guns have in common? Just one thing: they all blend. George Wright, the marketing brains behind Will it Blend?, changed the game for Blendtec and brands everywhere. Join us on Comet Radio on Wednesday, February 10th at 11 a.m. Central to hear the inside scoop from the [...]
Social Media Measurement: Establishing ROI. A review from PRSA 2009.
A topic near and dear to my heart, Social Media Measurement: Establishing ROI was an informative and relevant presentation by Katie Paine at the PRSA 2009 International Conference. Here is a recap of the top four nuggets from the presentation.
Comet Branding Radio: Jason Weaver, CEO of Sway, on tapping and tracking the power of social media
Everyone is talking about social media lately. The media can’t keep their hands off of it as a headline topic. It seems, at least in part, the reason for this trend is that people haven’t decided whether or not they believe in its viability to drive measurable business outcomes. On Wednesday, June 17th at 11 a.m CDT, Al Krueger and I will be speaking with Jason Weaver, CEO of Sway, Inc. Jason will share his thoughts on how to tap the power of social media while at the same time tracking its downstream impact.
Comet Branding Radio: How to talk to your boss about social media
Who is the boss when it comes to making social media strategy decisions for your organization? Do you have the know-how to help make the case? On Wednesday, June 10th at 11 a.m. Central, Comet Branding Radio will be discussing this topic to help you be prepared to make the case to your boss.
How to talk to your boss about social media, Part 2: The strategic reasons WHY social media should be part of your marketing mix
Based on some valuable feedback, comments and conversations that stemmed from my previous post, How to talk to your boss about social media, so she’ll approve the budget, I am exploring this topic further. Today’s post is the first of a series that will dig deeper into each bulleted item in my previous post.
Guest Post: How to talk to your boss about social media (so she’ll approve the budget).
The use of social media for business is certainly a hot topic. For today’s post, Comet Branding’s new partner, Sara Meaney shares her first Comet Branding Blog post with us and dives into the big question on many people’s minds – “How do I convince with my boss that social media is right for our [...]
Al Krueger
Founder | Partner | Right Brain of Comet Branding + PR in Milwaukee, Wisconsin. Host of Comet Branding Radio. Covers progressive branding, marketing, PR 2.0 and social media topics.
Sara Meaney
Partner | Left Brain of Comet Branding + PR in Milwaukee, Wisconsin. Co-host of Comet Branding Radio. Writes about marketing and communications strategy and general observations about life.
Mike Wisniewski
PR + Social Media Strategist. Writes about emerging trends, marketing and communications, and the activation of social media plans.
Laura Gainor
PR + Social Media Strategist. Writes about written and visual content development, community building and other ideas in social media.
Emily Lenard
PR + Social Media Coordinator. Writes about emerging trends in PR and social media within the context of strategic communications.
Andrew Wiech
PR + Social Media Coordinator. Writes about starting his career in PR and social media and his perspective on the execution side of strategic planning.
Popular Posts
Blogroll
Tags
