Posts Tagged ‘social media strategy’
Comet TV – The things I’m most excited about with social media and its implications for public relations
Social media can offer a lot of excitement and opportunities for businesses. I believe that many of these great opportunities can be harnessed by public relations for direct impact on business objectives to create some great results.
Will it Blend? George Wright of @Blendtec knows the answer.
What do smoothies, iPhones, Ford Fiestas and BB guns have in common? Just one thing: they all blend. George Wright, the marketing brains behind Will it Blend?, changed the game for Blendtec and brands everywhere. Join us on Comet Radio on Wednesday, February 10th at 11 a.m. Central to hear the inside scoop from the [...]
Public Relations + Social Media Summit: Recap and Presentations
On Wed., October 14th Comet Branding + PR was happy to co-host the first PR+Social Media Summit at UW-Whitewater with Ann Knabe and the Social Media Club of Milwaukee. The event was well attended and featured great speakers who offered valuable insight into PR 2.0, social media, job search, SEO, conversion and other great [...]
Comet Branding Radio #47: Nuts about Southwest Airlines
On Wed., September 16th, at 11am Central the Comet Branding Radio Show is back with a brand new show to celebrate our one year anniversary. Paula Berg the Manager of Emerging Media for Southwest Airlines will join us to share some of her social media secrets and to discuss the mojo of the her favorite [...]
Comet Branding Radio: Have you driven social media engagement lately? Scott Monty has.
On Wednesday, August 19 at 11am Central, Sara and Al will be chatting with Scott Monty the Global Digital & Multimedia Communications Manager for the Ford Motor Co. On the show, which is dedicated to exploring the progressive areas of marketing, we will learn if and how a mature company like Ford can be progressive [...]
Comet Branding Radio: The evolution from a PR to social media state of mind
On Wednesday, July 1st at 11:00 a.m. Central, we will speak with Shannon Paul about how she evolved from a PR pro to a social media strategist and if/how more people will need to experience a similar journey very soon. Shannon is a Social Media Specialist for PEAK6, a well-known blogger and recently orchestrated social [...]
Comet Branding Radio: How to talk to your boss about social media
Who is the boss when it comes to making social media strategy decisions for your organization? Do you have the know-how to help make the case? On Wednesday, June 10th at 11 a.m. Central, Comet Branding Radio will be discussing this topic to help you be prepared to make the case to your boss.
How to talk to your boss about social media, Part 2: The strategic reasons WHY social media should be part of your marketing mix
Based on some valuable feedback, comments and conversations that stemmed from my previous post, How to talk to your boss about social media, so she’ll approve the budget, I am exploring this topic further. Today’s post is the first of a series that will dig deeper into each bulleted item in my previous post.






