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Comet Branding Radio #49: Jason Falls, Chief Exploration Officer of Social Media

Jason Falls, Chief Exploration Officer of Social Media, will be joining us on Comet Branding Radio on Wednesday, September 30th at 11 a.m. Central. We’ll be chatting a bit about what it takes to make it to the top of the Ad Age Power 150, what’s in store for us at Blog World, and lots more. CLICK HERE TO LISTEN.

Shoots straighter than a speeding bullet. (Count on him to tell it like it is.) More connected than Kevin Bacon. (16,470 followers on Twitter. But who’s counting?) And able to UStream from tall buildings in a single bound.

Superman? Nope. It’s @JasonFalls. And while he isn’t Superman, he’s a pretty cool guy.

He’s consistently ranked among the top 3 on Advertising Age’s Power 150 daily rank of marketing blogs. A prolific blogger for the past several years, Jason Falls is a force of nature. He has averaged about 20 blog posts per month for the past 2 years on his blog, SocialMediaExplorer.com. That’s about once per workday, folks. We did the math. And his content is reliably a conversation-starter, because that’s just how he writes.

He’s dialed in to what’s going on in social media and understands its relevance to marketing and PR,  which is a very valuable combination of knowledge and skills these days, as demonstrated by his extensive speaking calendar. Of particular relevance for marketing and PR-types is the tab on his blog, “How to Pitch SME,” where he details 6 basic rules for how to pitch your ideas in a way he’ll listen and what you can expect in return. How many people do you know who do that? And don’t you wish that tough-to-reach journalist at The Wall Street Journal would do the same?

He is one of the leaders of the Blog World and New Media Expo in Las Vegas in a few weeks, working to build up a great lineup of experts for the Social Media for Business track. Al Krueger and I are heading to Vegas for the event and are looking forward to a lot of great discussions and to catching up with some of our social media friends from all over the country. Will you be there?

Jason is joining us on Comet Branding Radio on Wednesday, September 30th at 11 a.m. Central. We’re really excited to chat a bit about what it takes to achieve such a distinguished ranking for a blog, how he went about building such an engaged following, and discover the social media tools he can’t live without. And we’ll be taking your questions live on Twitter, as usual. CLICK HERE TO LISTEN.

Tags: Blog World, Blogging, Jason Falls, Social Media Explorer, social media for PR