Comet Radio #62 – From Experimentation to Implementation: IBM's Communications Evolution
On Wednesday, March 31st at 11am Central, we will plug into the world of IBM by chatting with Tim Blair, the company’s VP of marketing and communications. We will learn how the company employs social media and get a little preview of what Tim will be discussing in his keynote at the PR+Social Media Summit next Thursday at Marquette University. CLICK HERE TO LISTEN.
In more than a decade at IBM, Tim Blair has built and executed communications and marketing programs for wide range of the technology leader’s global businesses. Blair’s programs combine a deep knowledge of the company’s strategy with a deep understanding of how new communications vehicles can be applied. Beyond Blair’s role at IBM, he is a Marquette University graduate and co-founder of the popular Cracked Sidewalks basketball blog.
Tim Blair will be give the morning keynote address at the PR+Social Media Summit that is being held at Marquette University on Thursday, April 8th. For more information or to register, please visit prsmsummit.com.
To listen to today’s show, PLEASE CLICK HERE.
Al Krueger
Partner | Right Brain of Comet Branding + PR in Milwaukee, Wisconsin. Host of Comet Branding Radio. Covers progressive branding, marketing, PR 2.0 and social media topics.
Tags: IBM social media, social media at IBM, Social Media Guidelines, the business of social media
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